Explore Effective Strategies for Increasing Your Earnings on Medium!

Hamza Abdullahi
3 min readOct 23, 2024

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Introduction

Just a reminder that simply joining one of the Medium publications doesn’t guarantee higher earnings on Medium. Medium considers several factors when calculating your earnings. If readers click on your story and quickly leave because they find it uninteresting or think it’s AI-written, you won’t make money.

Just because a Medium publication has a good reputation or prestige doesn’t mean that every reader will like its content. This article discusses ways to increase your earnings on Medium beyond just publishing in prestigious publications.

Finding Your Niche

To start with, when it comes to finding your niche, it’s essential to pinpoint areas that deeply resonate with your target audience, align with your expertise, and present growth opportunities. According to Medium’s 2020 Writer survey, an overwhelming 60% of writers place significant reliance on topics they are truly passionate about.

These may further be categorized as follows:

Expertise and Strength

  • Professional experience and interest
  • Personal passions and interest
  • Unique perspectives and insight
  • Relevance skills and certifications

Target Audience

  • Age, location demographics
  • Pain points, challenges, and interests
  • Preferred content format (e. g articles, videos, podcasts)
  • Preferred patterns (e. g comments, shares, likes)

Member Partner Program

In addition, the Member Partner Program (MPP) is a program that allows writers to earn money based on the engagement their articles receive. This program serves as a green light to the success of every Medium partner. Interestingly, recent statistics from Medium’s 2020 Writer survey showed that an average Medium Partner Program writer earns $100 to $500 per month. These numbers demonstrate how significant the Member Partner Program is in boosting earnings. MPP is key to boosting your writing potential on the Medium platform.

SEO- Search Engine Optimisations

SEO, or search engine optimization, is the process of increasing traffic to a website through free, organic, editorial, or natural search results on search engines. The goal is to improve a website's position in search results pages (SERPs). It's important to note that the higher a website is listed, the more people will see it. SEO involves using keywords, internal and external links, and optimized content to help search engines find and rank websites higher in search results pages. According to statistics from ProBlogger, neglecting SEO can reduce a writer's online visibility by 60%, emphasizing the significance of SEO in increasing a writer's earnings on online platforms.

Consistency

Consistency in writing is crucial for engaging readers, establishing credibility, and conveying ideas effectively. Achieving consistency in writing involves focusing on key aspects such as tone, style, format, grammar, and punctuation. According to Joyce Carol Oates, maintaining consistency in writing helps to develop the writer’s unique voice.

This assertion emphasizes the importance of consistent writing on Medium as the key to earning higher on the platform.

Conclusion

As mentioned earlier, discovering a niche, actively engaging in partner programs, relying on SEO, and maintaining consistency in writing on Medium are the key factors for achieving high earnings on the Medium platform.

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Hamza Abdullahi
Hamza Abdullahi

Written by Hamza Abdullahi

Hamza Abdullahi hails from Toto Local Government Area of Nasarawa State, Nigeria. He is currently pursuing his LL.B programm in Ahmadu Bello University, Zaria.

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